CASE STUDY · REEMORA — CREATIVE TECH & DESIGN AGENCY
Vienna National Day Digital Experience 2026
An independent Reemora concept brought to life as a multilingual interactive city experience connecting culture, architecture, places and digital assistance.
Explore the 2026 Experience →
Independent concept and digital experience developed by Reemora. Not commissioned, partnered or officially endorsed by the City of Vienna, WienTourismus, government bodies or the museums mentioned.
Context
26 October brings cultural institutions, public spaces, architecture and activities together across Vienna. Our design question: how can visitors find a personal route into offerings distributed across the city?
The challenge
Many places, audiences, interests, time windows and languages meet information from multiple sources. The task was to create a usable discovery layer with traceable sources.
The Reemora concept
Discover → Choose → Move → Experience → Continue. Interests, companions, time and place support selection. Links to official information help visitors plan their next step.
Experience design
Audience and interest filters make choices manageable, from museums and architecture to family activities and demonstrations. Cards bring descriptions, time windows, sources and actions together.
MORA ✦ Digital assistance
MORA is Reemora’s digital companion, supporting orientation and suggesting relevant options from curated content. She is not an unrestricted live information service. Client assistants can be developed around their own identity and approved knowledge; MORA’s identity is not transferred to clients.
One experience · six languages
Deutsch, English, العربية, Türkçe, Українська, 中文. Language switching, localized entry points and Arabic right-to-left reading are part of the experience architecture, giving access to a shared content structure.
Architecture and city
Architectural and urban thinking connects place, cultural context and movement. Place references and a curated walk support city reading; no new mapping or navigation engine was built.
Time-aware discovery
Implemented ordering distinguishes now, next, later and ended using stored schedules and Vienna local time. These are not live updates from organizers. The 2026 edition remains explorable as a dated archive.
An integrated system
Curated content → Interests → Time → Place → MORA → Discovery. These layers connect information to choices and next steps.
From concept to public experience
Concept → Experience design → Content structure → Digital implementation → Publication. Published on 26 October 2026, this is a working digital experience rather than a concept mockup. No traffic or impact results are claimed.
What Reemora delivered
Experience strategy · UX and interaction design · multilingual content architecture · cultural and city content structuring · digital assistant integration · responsive web implementation · accessibility features · search and discoverability architecture · visual experience design.
Potential applications
The model can be adapted for cities, cultural institutions, museums, tourism organizations, festivals, districts and public cultural programmes. These are potential applications, not existing commissions. Capabilities and integrations are scoped per project.